From product idea to a platform that bills.
A SaaS product is a business, not just software: subscriptions, tenants, onboarding, support, and a roadmap that survives contact with customers. We build the product and the operational machinery around it.
Discuss Your ProductWhat fragmentation costs.
Most SaaS failures aren't code failures — they're structure failures. A prototype that can't separate customers' data safely, billing bolted on late, an admin panel held together with database queries, and onboarding that leaks users at every step.
Founders need a partner who treats the product as a system: architecture that scales with customers, subscription machinery that works on day one, and the internal tooling to operate the business without engineering heroics.
Which capabilities, doing what.
Each EboSoft capability plays a specific role in the system. Follow any of them to the service behind it.
- Custom Software
- The product: multi-tenant core, domain logic, APIs
- Web Development
- The storefront: marketing site, signup, onboarding, docs
- Mobile Apps
- Companion apps when the product warrants a mobile surface
- Business Automation
- Operations: billing webhooks, dunning, provisioning, admin workflows
- AI Development
- Optional layer: AI features as product differentiators
How the pieces connect.
What a day looks like.
A customer signs up
- Marketing site converts a visitor to a trial
- Signup provisions an isolated tenant with sane defaults
- Onboarding walks them to first value — measured, not assumed
- Billing starts when the trial converts, with webhooks updating the product
A payment fails
- The billing provider fires a webhook
- The dunning workflow emails the customer on a schedule
- Access policy applies automatically per plan state
- Support sees the account's status without querying the database
The team needs insight
- Product events stream to analytics from day one
- Admin tooling answers support questions safely — no raw DB access
- Churn and usage signals inform the roadmap
After the system is in place.
- Tenant isolation designed in, not retrofitted after the first enterprise deal
- Subscription lifecycle — trial, convert, upgrade, churn — handled by machinery
- The team operates the business from admin tooling, not database queries
- Usage data exists from the first user, informing every roadmap decision
What this doesn't cover.
- We build the product; market validation and pricing strategy remain founder decisions — we advise from engineering evidence
- This page covers product builds; ongoing growth marketing is a separate engagement
Have this problem?
Describe the operation as it runs today. You'll get an honest read on what a connected system would change.
Discuss Your Product